Newspapers: The Times - Language and Representations
Here are your two CSP pages for The Times: The Times: Notes Media Language Language : The Times tends to attract an audience that is older and more traditional ( Conservative politics), so the stories are targeted towards these values and beliefs to target their specific audience. Mode of address : The Times employs a formal style with advanced language to reflect the needs/education level of the audience. Construction: The Times uses some layout design techniques to attract its audience (sell lines, kickers, pugs). There are usually not as many as The Mirror, though. Technical Codes: Whilst The Times employs colour, it is much more understated than the tabloid Mirror. More traditional fonts, styles and sizes reinforce this traditional symbolism. Conventions: The Times observes more traditional codes and conventions than the Daily Mirror, with less direct address and a more formal, authoritative tone as if giving the reader less active pa...